Optimizing for Amazon Search

Amazon’s marketing services have grown exponentially over the past decade. If you sell products and don’t have an Amazon search strategy in place, consider starting with organic.

How We Optimize for Amazon's A9 Algorithm

At Celly, we focus on organic optimization and growth. When it comes to Amazon optimizations, our approach is very different from Google and Bing.

Keyword targeting is more prominent in Amazon, with more areas to optimize for keywords. Details such as product specifications, purchasing behavior, prime, and promotions can influence your product’s rankings. 

The eye is in the details with Amazon, so Celly offers a multi-tiered organic optimization strategy that takes your products and speaks to A9. Using search volume and organic ranking data, you can make better decisions on how to invest in a holistic Amazon strategy. 

Why Optimize for Amazon?

Of eComm Marketshare
1 %

Amazon nearly dominates the eCommerce space, scooping up 43% of all online sales in 2016.

Of Consumers Start with Amazon
1 %

Over half of consumers start their product search with Amazon.

Of Adults Have a PRIME Account
1 %

1/4 adults in the U.S. have purchased an Amazon Prime account.